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Issue 1

The Comeback Kid

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Q&A With Trang Le: CEO of Vietnam International Fashion Week

By Tracie May-Wagner Pioneering entrepreneur Trang Le is one of the most significant figures in the Vietnamese fashion industry. As CEO of Vietnam International Fashion Week and television production company MultiMedia JSC, she has turned a global spotlight on the fashion talent of Vietnam. She talks to Tracie May-Wagner about how self-belief and a powerful vision propelled her journey to success. T.M.W: What inspired you to pursue a career in fashion? TL: My career in fashion has been a long journey. I never intended to get into fashion. I received my undergraduate and master’s degree in finance and accounting. So,..
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Organisational-Performance

Building Organisational Performance

By Michael Tatarski In March of this year, an event hosted by the Business Executive Network brought together dozens of members for a panel discussion with three prominent CEOs. The discussion on how CEOcs can improve organisational performance in Vietnam saw Gary Malcolm, Managing Partner at Lee Hecht Harrison; Marco Civardi, Area Managing Director for Maersk; and Warrick Cleine, Chairman and CEO of KPMG Vietnam share their views to attendees at Le Meridien Hotel. Questions for the panellists covered a range of topics, drawing on the broad expertise and experience of Malcolm, Civardi and Cleine. One guest, for example, asked..
  • [C]Vietnam
trang-le-p

Q&A With Trang Le: CEO of Vietnam International Fashion Week

By Tracie May-Wagner Pioneering entrepreneur Trang Le is one of the most significant figures in the Vietnamese fashion industry. As CEO of Vietnam International Fashion Week and television production company MultiMedia JSC, she has turned a global spotlight on the fashion talent of Vietnam. She talks to Tracie May-Wagner about how self-belief and a powerful vision propelled her journey to success. T.M.W: What inspired you to pursue a career in fashion? TL: My career in fashion has been a long journey. I never intended to get into fashion. I received my undergraduate and master’s degree in finance and accounting. So,..
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Risk&Reward In Real Estate Investment

By David Jackson CEO Colliers Vietnam Vietnam’s economy is projected to be the 20th largest in the world in the next couple of years, which will also place Vietnam third among Southeast Asia’s top economies. Vietnam has a population of 98 million people and is strategically placed through rising consumer demand and increased disposable income, good government control, better policies as well as advantageous Trade Agreements, all of which is attracting investors. Below is some general advice for investing in Vietnam and other countries: Know your budget Depending on your expenses, savings and financial responsibilities, ask yourself these questions first:..
  • [C]Vietnam
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Notable Changes To New Labor Laws

From 1 January 2021, a new Labor Code adopted by the National Assembly took effect. This new law entirely replaces the previous Labor Code 2012. In this column, I would like to talk about some of the fundamental changes for employers’ consideration to comply with the new laws. CHANGES TO WORK PERMIT OBTAINMENT According to the new Labor Code 2019, if you are a company’s owner, you can obtain a work permit if your holding capital is less than VND3 billion. It is different from the regulation of the Labor Code 2012 which allowed owners of a company to get..
  • [C]Vietnam
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Imposter Syndrome

The renowned academic presents me with a copy of the latest edition of his critically acclaimed book. He apologetically answers a quick phone call. It is his recently arrived Taiwanese research assistant, who is boosting her career by shadowing the master for three months. He gives her some instructions and sighs as he puts away the phone, before proceeding to tell me how much of a failure he is. I should know better than to point to the book, to the hundreds of scientific papers or even from how far people come to be an assistant for a short period...
  • [C]Vietnam
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Brands are people too, my friend

This publication is called [C], which I believe stands for “C-Suite”, so I assume I am talking to the boss. It’s nice to have the undivided attention of the top-level decision-maker for a few minutes so I’ll try to make the most of it. In this column, I will try to offer some advice to help your brand work harder for you and maybe avoid some common pitfalls. This month, I want to implore you to be more human. Not you personally, but your brand. Sometimes I think we forget that brand communication is just people talking to other people...
  • [C]Vietnam
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Weathering the Storm

THE DAWN OF A CRISIS While Vietnam has experienced an unprecedented boom in recent decades, Covid-19, or rather the economic crisis that followed the global reactions to it, was a real game-changer. The effects of the crisis, into which Vietnam has fallen completely through no fault of its own, were visible to the naked eye, especially in the sector of hospitality and tourism. Foreign trade, investments and the not negligible remittances from Viet Kieu also put pressure on the economy. In spring 2020, it was not yet clear whether Vietnam would be able to master this Herculean task. VIETNAM’S CRISIS..
  • [C]Vietnam
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Executive Search

It’s been an interesting few years in the Vietnamese executive search market, and with the Covid-enforced changes worldwide over the last year it will likely be another fascinating year ahead. If you look back a decade or so, before the global financial crisis, there was no real competition among recruitment agencies here. Then, as Vietnam’s markets took off after the crisis, dozens of agencies moved in and clients were able to engage multiple headhunters at once, which doesn’t work well as a model. Argyll Scott had been recruiting mid-to-senior-level roles for many years and always had an established, high-caliber network..
  • [C]Vietnam
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Localizing Your Leadership Team

In my capacity as an Executive Coach, a common challenge that I have heard from international companies in Vietnam is how to successfully localize, ‘promote from within’, and onboard newly promoted executives into the leadership team. Having supported these new executives over the years, I have seen three common themes emerge around the challenges they face with the leadership transition. ADOPTING A TWO-TEAM MINDSET All individuals that have been identified to be leadership team members have a fairly ‘cookie-cutter’ recipe for success: be technically excellent at what they do, achieve exceptional performance leading a business unit, and be recognized by..
  • [C]Vietnam
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Black Vinegar – The Ultimate Dim Sum Buffet

Launched in November of 2020, Black Vinegar is a modern Cantonese restaurant with a diverse menu conceived by 20-year veteran Executive Chef Tony Guo. Black Vinegar’s commitment to excellence is confirmed by their reverence for local and sustainable farms, their use of freshly harvested produce, and their dedication to presenting truly magnificent food. From organic vegetables from Da Lat, MSC-certified prawns from the mangroves of Ca Mau region in the Mekong Delta, oysters from Nha Trang and organic duck from PhongNha, Black Vinegar is a must-try culinary experience for anything from a high-powered business brunch to a simple gathering of..
  • [C]Vietnam
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P’ti – Setting The Standard For A Business Lunch

Brett Davis gets down to the serious business of lunch at P’ti in District 2’s Thao Dien The business lunch is a wonderful thing, particularly depending on how long it is. It is a very civilized way to get deals done, form alliances, or simply bond with your colleagues. Some places are better suited to this time-honoured ritual than others. P’ti in Thao Dien is just such a place. For starters, if a business suit was able to transform its self into a restaurant, it would look like P’ti, which is all charcoal tones and dark wood. It is effortlessly..
  • [C]Vietnam
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Fit For Royalty – The Vietage Luxury Train Experience

Central Vietnam’s Vietage railway experience combines classic oldworld charm and first-class service, with modern and luxurious amenities for the highly discerning business or leisure traveller. Launched in July of 2020 by Anantara Hotel and Resort Group, the Vietage train departs each morning from Da Nang Railway Station and travels the 318 kilometres to Dieu Tri Railway Station in Quy Nhon before making the return journey back to Da Nang in the late afternoon. Upon arrival at either train station, a Vietage concierge is there to greet you, gather your personal belongings and escort you to your intimate cabin within the..
  • [C]Vietnam
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